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TREND ALERT: SELF-MADE YOUTH

TREND ALERT: SELF-MADE YOUTH

Express yourself with an 'anything goes' attitude in the Self-Made Youth trend from Essential Looks...

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#ILOVEBLONDME: Confident. Powerful. Individual. Iconic

#ILOVEBLONDME: CONFIDENT. POWERFUL. INDIVIDUAL. ICONIC

Rediscover the power of BLONDME in an exciting campaign dedicated to the world of blondes...

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Hair How-To: Luxe Vibe Catwalk Edutorial – Laura

HAIR HOW-TO: LUXE VIBE CATWALK EDUTORIAL – LAURA

Dive into creative step-by-steps as the luxe vibe catwalk look is brought to life...

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BC BONACURE®

NEW BC BONACURE®

BC BONACURE® delivers beautiful hair to every client in-salon and at home...

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TrendLab: Experience even #MOREVIBRANCE with Jan Hlavacek

TRENDLAB: EXPERIENCE EVEN #MOREVIBRANCE WITH JAN HLAVACEK

If there is one place where we are always ready to celebrate...

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Digital Salon: How–to post User Generated Content (UGC) on Social Media

DIGITAL SALON: HOW–TO POST USER GENERATED CONTENT (UGC) ON SOCIAL MEDIA

One of the greatest assets a brand...

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IGORA® #RoyalTakeOver Lucid Nocturnes

IGORA® #ROYALTAKEOVER LUCID NOCTURNES

2018 has been the year of co-labs for Schwarzkopf Professional®...

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ESSENTIAL LOOKS®

ESSENTIAL LOOKS®: REDEFINING YOU COLLECTION

All eyes are on the brand new hair and fashion trends from Schwarzkopf Professional's...

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IGORA® #RoyalTakeOver Disheveled Nudes

IGORA® #ROYALTAKEOVER DISHEVELED NUDES

Throughout 2018, the IGORA® #RoyalTakeOver sees three of the most...

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Schwarzkopf Professional® 120

SCHWARZKOPF PROFESSIONAL® CELEBRATE 120 YEARS OF REINVENTING HAIR!

Throughout 2018...

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Schwarzkopf Professional - Together. A Passion For Hair

We are always REinventing hair. This is our mission. Every day, everywhere. We do it together. With a true passion for hair.

With innovation deeply rooted our DNA, we have continued to REinvent hair over the past 120 years making true milestones in haircare – the company is now one of the top three professional hair care brands in the world, with a hairdresser community that stretches around the globe!

Creating professional partnerships is at the core of what we do, it’s our philosophy and our point of difference. We co-create with the hairdresser, for the hairdresser to bring the latest products and relevant services to the market before anyone else; truly putting the customer at the heart of our business.