Essential Looks takes inspiration from international fashion runways and condenses it into distinct trends, all incredibly diverse, each set to ignite creative hairdressers’ imaginations.

Essential Looks celebrates hairdressers’ passion for hair, for fashion, for the future and encompasses it into a luxuriously glossy trend book, digital app, a breathtaking catwalk show and a stage event featuring live cuts and colors.

This year, Essential Looks has created three distinct yet flexible trends to fire hairdressers' imaginations - the eye-cathcing colors of PEARLESCENT GIRLS, the summer festival influences of HIPPI GLAM, and the feminine finish of ROK CHIK, enough original ideas to sustain a year of hair creativity.

To receive the full EL 1:2015 ePackage, contact your Schwarzkopf Professional representative or if you have a trend report verification code please visit the essentiallookscollection.com website.

The Essential Looks app from Schwarzkopf Professional brings you the latest hair trends and news directly to your iPad. Further Essential Looks App information can be found on iTunes.