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ESSENTIAL LOOKS®

ESSENTIAL LOOKS 2:2021: INSCAPE COLLECTION

At its core, Essential looks continues to celebrate the runways and translate...

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BLONDME

TODAY'S BLONDE HAS NEVER BEEN SO DIVERSE #BLONDESOFTHEWORLD

There is a blonde for everyone, irrespective of skin color, hair type...

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GOODBYE ORANGE

DISCOVER HOW TO GET RID OF BRASSY HAIR

Looking to fix those orange, brassy tones in your brunette hair color...

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TrendLab: Color Like Summer! Pastel Tones with Liliana Alves

TRENDLAB: COLOR LIKE SUMMER! PASTEL TONES WITH LILIANA ALVES

Color like summer and achieve pastel peach perfection...

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Salon Services: Arctic Pioneer with Chroma ID

SALON SERVICES: ARCTIC PIONEER WITH CHROMA ID

When it comes to blond, platinum is the trend that keeps on giving...

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The Color Circle Revisited: Understanding Colors

THE COLOR CIRCLE REVISITED: UNDERSTANDING COLORS

Color is essential to how we experience the world...

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TrendLab: Luminous Blond with Adriana Furushima

TRENDLAB: LUMINOUS BLOND WITH ADRIANA FURUSHIMA

IGORA ROYAL continues to deliver powerful color performance...

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IGORA ROYAL

BE THE COLORIST YOU WANT TO BE. Because everything you need is already inside.

THE reference brand in color now goes more sustainable and takes...

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TrendLab: Grey Coverage with IGORA ROYAL ABSOLUTES and Lesley Jennison

TRENDLAB: GREY COVERAGE WITH IGORA ROYAL ABSOLUTES AND LESLEY JENNISON

Developed by colorists for colorists...

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tbh – true beautiful honest

tbh – true beautiful honest: WELCOME TO THE RED BEIGE COLLECTION

With color trends moving towards a warmer palette...

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ESSENTIAL LOOKS 1:2021: ROYAL GLORY COLLECTION

ESSENTIAL LOOKS/IGORA 1:2021: ROYAL GLORY COLLECTION

Inspired by fashion weeks across the globe and then distilled into relevant...

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FIBRE CLINIX

INTRODUCING NEW FIBRE CLINIX: FULLY CUSTOMIZABLE HAIR TRANSFORMATION IN THE SALON AND AT HOME

Discover our new care...

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IGORA Royal Absolutes

6 NEW FASHION SHADES

Colors to feel #AbsolutelyYou. The 6 new IGORA ROYAL ABSOLUTES shades are ideal for...

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tbh – true beautiful honest

tbh – true beautiful honest: WELCOME TO THE NATURAL BEIGE COLLECTION

Introducing the latest shades to join the tbh – true beautiful honest...

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Chroma ID

DARE TO COLOR WITH CHROMA ID

Discover the exciting new color brand from Schwarzkopf Professional...

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Shaping Futures

INSIDE SHAPING FUTURES JOURNEY

Schwarzkopf Professional showcases their global initiative...

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BC BONACURE®

NEW BC BONACURE®

BC BONACURE® delivers beautiful hair to every client in-salon and at home...

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Schwarzkopf Professional - Together. A Passion For Hair

We are always Reinventing hair. This is our mission. Every day, everywhere. We do it together. With a true passion for hair.

With innovation deeply rooted our DNA, we have continued to Reinvent hair over the past 120 years making true milestones in haircare – the company is now one of the top three professional hair care brands in the world, with a hairdresser community that stretches around the globe!

Creating professional partnerships is at the core of what we do, it’s our philosophy and our point of difference. We co-create with the hairdresser, for the hairdresser to bring the latest products and relevant services to the market before anyone else; truly putting the customer at the heart of our business.